Whether you run a B2B site, tech store, or any other online store that wants or needs to display either SKU codes or EAN codes on your products - now it’s possible, even on variants.

P.S. We describe the Premium plan unless otherwise specified.

Searchable SKU codes and EAN codes

The SKU codes and EAN codes also become searchable when displayed, ensuring that your visitors always find what they are looking for!

How does it look in the storefront?

Example #1

A product card in the storefront:

Example #2

Focusing on the product description in the storefront:

How to Add Searchable Item Codes to Your Store

Navigate to Layout > Product Settings and locate the section labeled B2B > Display Item Codes on Products.

Choose one of the following options:

• None
• SKU
• EAN

The option you select will be searchable by default.

Updated on: 30/06/2025